APG has been appointed Passenger General Sales Agent (GSA) in Morocco for TUI Airways and the five airlines comprising the TUI Group airline portfolio: TUI Airways Limited (United Kingdom), TUIfly Nordic AB (Sweden), TUI Airlines Belgium NV (Belgium), TUI Airlines Nederland BV (Netherlands), and TUIfly GmbH (Germany).
The appointment marks APG’s first Passenger GSA agreement with TUI Group Airlines and represents an important milestone in the development of a new partnership between the two organisations.
Under the agreement, APG will provide comprehensive passenger sales and commercial representation services in Morocco, supporting TUI Group Airlines in strengthening their market presence and enhancing engagement with the local travel trade.
Morocco continues to be an important market for leisure travel, making this appointment a valuable opportunity for both organisations to support future growth and expand commercial opportunities within the region.
With its extensive experience in airline representation and global network of offices, APG delivers tailored sales, marketing and customer support solutions that help airlines expand their reach and achieve sustainable growth in key markets worldwide.
“ We are delighted to begin our partnership with TUI Group Airlines through this appointment in Morocco. As our first Passenger GSA agreement together, it represents an exciting opportunity to combine APG’s local market expertise with the strength of one of Europe’s leading leisure travel groups. We look forward to supporting TUI Group Airlines’ continued growth and success in the Moroccan market.
This new agreement further strengthens APG’s portfolio of airline partnerships and reinforces its position as a trusted provider of airline representation services across the global aviation industry.
For more information about APG Passenger GSA services, visit our Passenger GSA Services page.
Honouring the values, unity, and social responsibility that connect the global APG network every 27 May.
Every year on 27 May, the global APG network comes together to celebrate a date that holds special meaning for our company: APG Day.
The Meaning Behind APG Day
The date, 27.5, reflects our airline code GP-275, symbolising the shared identity and values that connect APG across more than 100 offices worldwide. But APG Day is far more than a company celebration. It is a reflection of the spirit that connects APG teams, partners, and communities around the world.
More Than a Celebration
At APG, we are proud of our achievements, our people, and our long-standing contribution to the travel and aviation industry. Among the values that define APG most strongly is our commitment to social responsibility.
Supporting Communities Worldwide
Throughout the year, APG quietly supports local charities, community initiatives, and projects that help improve the lives of vulnerable and less fortunate people.
We believe that meaningful action speaks louder than words, and that giving back should be driven by genuine care and responsibility.
Each APG Day, teams across the global network mark the occasion by organising and participating in socially responsible activities alongside local travel trade partners and communities. From charity initiatives and volunteer projects to community outreach activities, APG offices come together to support causes that matter locally while reinforcing the collaboration and unity that define APG worldwide.
One network united by shared values, purpose, and the spirit of making a difference.
One Network, One Spirit
APG Day is a celebration of unity, compassion, purpose, and the spirit that connects APG across cultures, countries, and communities. It reflects the belief that success is measured not only by business growth, but also by the positive impact we create together.
As APG Day is celebrated across the world, we thank our teams, partners, and communities for continuing to embody the values that make APG more than a network, but a global family united by purpose and shared responsibility.
