APG Taiwan recently celebrated the opening of its new office with a reception attended by members of the travel trade and local media.
The grand opening reception welcomed approximately 80 industry professionals from 50 travel agencies, who gathered to congratulate the APG Taiwan team and celebrate this important milestone.
The event also provided an opportunity to introduce APG’s global network, products and services to attendees, while strengthening relationships with existing partners and establishing new industry connections.
Guests enjoyed an afternoon of networking and discussions in the team’s new office, reflecting APG Taiwan’s continued commitment to supporting airlines and travel professionals in the local market.
The opening of the new office represents an important step in APG Taiwan’s continued growth and reinforces its dedication to delivering high-quality airline representation and distribution services while further strengthening its presence within Taiwan’s travel industry.
Congratulations to the APG Taiwan team on this exciting milestone, and we wish them every success in their new offices.
APG is pleased to announce its appointment as Passenger General Sales Agent (GSA) for AJet in Saudi Arabia.
APG already supports AJet through its existing Passenger GSA partnership in Uzbekistan. This latest mandate extends the relationship into the Kingdom of Saudi Arabia, where APG will provide local sales and commercial representation services to support the airline’s growth and development in the market.
As Saudi Arabia continues to emerge as a key aviation and tourism hub, this new agreement reflects AJet’s commitment to strengthening its presence in the region while benefiting from APG’s local expertise and industry relationships.
The mandate further reinforces APG’s role as a trusted commercial partner for airlines worldwide, delivering market representation, sales support, and business development services through its extensive global network.
We are proud to continue building on our successful relationship with AJet and look forward to supporting the airline’s ambitions in Saudi Arabia.
For more information about APG Passenger GSA services, visit our Passenger GSA Services page.
From six offices in 1991 to a global aviation network spanning more than 100 countries, APG celebrates 35 years of innovation, partnership, and connection.
In 1991, APG began with a simple but ambitious vision. Starting with six GSSA offices across Europe and Egypt, the company set out to provide airlines with strong local representation and global reach.
Thirty-five years later, APG has grown into a worldwide network of more than 100 offices, supporting airlines, travel professionals, and cargo partners across every major market. What began as a regional operation has evolved into a global aviation services group driven by innovation, adaptability, and strong human relationships.
As we celebrate our 35th anniversary, we reflect not only on how far we have come, but also on the values that continue to guide us forward.
Our Journey: Key Milestones
Building a Global Aviation Network
Over the past 35 years, APG has continuously evolved to meet the changing needs of the aviation industry. What began as a small network of GSSA offices has grown into a global aviation services group supporting airlines, travel professionals, and cargo partners in more than 100 countries.
Through a combination of local expertise, global reach, and a commitment to innovation, APG has expanded its portfolio far beyond traditional airline representation. Today, the group provides a comprehensive range of services spanning distribution, interline solutions, airline and cargo representation, NDC connectivity, and industry events.
This growth has been driven by a clear focus on helping airline partners access new markets, strengthen distribution channels, and build meaningful commercial relationships around the world. At the same time, APG has continued to invest in technology and new solutions that support the evolving needs of both airlines and travel professionals.
From pioneering distribution services to launching innovative connectivity solutions, APG’s journey has been defined by adaptability, collaboration, and a long-term commitment to supporting the global aviation community.
More Than Technology: APG at 35
While technology and innovation have played a major role in APG’s growth, the company’s success has always been built on people.
Throughout the years, APG has remained committed to maintaining a balance between experience and innovation. The knowledge, expertise, and dedication of long-standing team members continue to shape the company’s strength, while new ideas, technologies, and fresh perspectives help drive future development.
Today, this balance between experience and innovation continues to define APG’s approach.
Celebrating APG at 35 in Annecy
This year, during APG’s Annual General Meeting in Annecy, France, we came together to celebrate this important milestone.
As night fell, the celebration took to the sky with a specially choreographed drone show created to tell the APG story.
Through light, movement, and carefully designed formations, the drones illustrated the journey of APG, from its beginnings in 1991 to the global network it has become today, while also symbolizing the journey still ahead.
More than a celebration, the drone show reflected the spirit of APG itself: forward-looking, innovative, and conscious of its impact, even in the way we mark important milestones.
Reflections on 35 Years
“ Innovation has always been part of APG’s DNA. Whether through distribution solutions, interline services, or NDC technology, our goal has always been to anticipate industry needs while maintaining the strong relationships that remain at the heart of our business.
“ APG’s journey over the last 35 years has been built on strong relationships, entrepreneurial spirit, and a constant willingness to adapt to an evolving industry. What makes this anniversary especially meaningful is not only the scale of what APG has become, but the people across our global network who continue to shape its future every day.
APG is pleased to announce its appointment as Passenger General Sales Agent (GSA) for Vietnam Airlines in Saudi Arabia.
APG already supports Vietnam Airlines across various markets and services within its global network. This latest mandate extends that collaboration into the Kingdom of Saudi Arabia, where APG will provide local sales and commercial representation services to support the airline’s growth and development in the market.
As Saudi Arabia continues to emerge as a key aviation and travel hub, this new agreement reflects Vietnam Airlines’ commitment to strengthening its presence in the region while benefiting from APG’s local expertise and industry relationships.
The mandate further reinforces APG’s role as a trusted commercial partner for airlines worldwide, delivering market representation, sales support, and business development services through its extensive global network.
We are proud to continue building on our successful relationship with Vietnam Airlines and look forward to supporting the airline’s ambitions in Saudi Arabia.
For more information about APG Passenger GSA services, visit our Passenger GSA Services page.
Honouring the values, unity, and social responsibility that connect the global APG network every 27 May.
Every year on 27 May, the global APG network comes together to celebrate a date that holds special meaning for our company: APG Day.
The Meaning Behind APG Day
The date, 27.5, reflects our airline code GP-275, symbolising the shared identity and values that connect APG across more than 100 offices worldwide. But APG Day is far more than a company celebration. It is a reflection of the spirit that connects APG teams, partners, and communities around the world.
More Than a Celebration
At APG, we are proud of our achievements, our people, and our long-standing contribution to the travel and aviation industry. Among the values that define APG most strongly is our commitment to social responsibility.
Supporting Communities Worldwide
Throughout the year, APG quietly supports local charities, community initiatives, and projects that help improve the lives of vulnerable and less fortunate people.
We believe that meaningful action speaks louder than words, and that giving back should be driven by genuine care and responsibility.
Each APG Day, teams across the global network mark the occasion by organising and participating in socially responsible activities alongside local travel trade partners and communities. From charity initiatives and volunteer projects to community outreach activities, APG offices come together to support causes that matter locally while reinforcing the collaboration and unity that define APG worldwide.
One network united by shared values, purpose, and the spirit of making a difference.
One Network, One Spirit
APG Day is a celebration of unity, compassion, purpose, and the spirit that connects APG across cultures, countries, and communities. It reflects the belief that success is measured not only by business growth, but also by the positive impact we create together.
As APG Day is celebrated across the world, we thank our teams, partners, and communities for continuing to embody the values that make APG more than a network, but a global family united by purpose and shared responsibility.
