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The Four Companies That Created Air Transport – Emirates – The New Standard
In the mid-1980s, no one could have bet a dollar on the future of Emirates, whose creation on 15 March 1985 followed Gulf Air’s gradual withdrawal from Dubai services. Operations commenced on 25 October 1985 using two Boeing 737s leased from Pakistan International Airlines with flights between Dubai and Karachi. At the time, Dubai bore […]
$100 Billion for a new Gulf air transport player
100 billion dollars is the staggering sum that the government of Saudi Arabia has put on the table to develop its air transport. To give you an idea, this corresponds to nearly 4 times the turnover of Air France/KLM and twice that of the Lufthansa Group. The announcement dates from June 2024 and was reiterated […]
Towards an impasse
As every year, the ranking of the best airlines in the world carried out by the London-based Skytrax organization is closely scrutinized. It must be said that this rating is not disputed by anyone and that it has been refined over time, since it began in 1999, a quarter of a century ago. This is […]
Air transport is 80 years old
This is false, you will tell me, and you will be right. The first commercial flight took place in Florida in… 1914 and before the Second World War, major companies such as Pan Am, Air France, Imperial Airways, and others were already crisscrossing the skies and had traced important international networks. Pan Am, for example, […]
Air transport, stop punitive ecology!
It’s a done deal: the total decarbonisation of air transport by 2050 will not be possible. Indeed, the 14,000 or so aircraft currently on order will be delivered between 2025 and 2035 and they have a lifespan of at least 30 years. However, they are built with a technology that still generates CO² and the […]
How do companies differentiate their product?
Recently, a senior executive of a major airline asked me what I think differentiates the product from carriers in order to guide customer choices. I admit that I suggested a moment of reflection and here are some avenues. First of all, we will only talk about the major carriers, the only ones to compete fiercely, […]
How to make African air transport prices affordable
ECOWAS (Economic Community of West African States) is a place where exchanges can lead to concrete measures. Admittedly, the organization created in Lagos on May 29, 1975 is currently in a bit of difficulty with the pseudo exclusion of 4 states located in the middle of this geographical area: Burkina Faso, Guinea, Mali and Niger, […]
Ancillary income legal deception
The first question to be answered is: what are you buying when you purchase a plane ticket? There is a distinction between before and after the arrival of low-cost airlines. Previously, a plane ticket covered the entire service: the transport of passengers from one airport to another, their seat on the plane, the transport of […]
The return of the A380
It is the story of a success transformed into a failure, only to end up becoming a success again for the carriers capable of making it profitable. Its story began with a sketch in 1988 because, at the time, it was necessary to position oneself against a triumphant Boeing. However, it took 7 years to […]