APG selected by El Al as General Sales Agent in Singapore
APG is delighted to announce that it has been selected by EL AL Israel Airlines as their General Sales Agent (GSA) in Singapore. This strategic partnership underscores APG’s commitment to providing comprehensive sales and marketing services to leading airlines globally.
APG will be responsible for the promotion and sales of EL AL’s flights and services throughout Singapore. This collaboration aims to enhance EL AL’s presence in the region, offering Singapore travelers increased access to EL AL’s extensive network and superior services.
“We are delighted to be chosen by EL AL Israel Airlines as their GSA in Singapore” said Sandrine de Saint Sauveur, President & CEO at APG INC. “This partnership is a testament to our expertise and dedication in the aviation industry. We look forward to leveraging our local market knowledge and global reach to support EL AL’s growth in Singapore.”
“We warmly welcome the partnership between EL AL and APG in Singapore ” said: Mr. Adi Levy, ELAL Regional manager Asia
ABOUT EL AL
EL AL, founded in 1948 as Israel’s national airline, operated its first scheduled flight in 1949. In 2003, it became a public company listed on the Tel Aviv Stock Exchange.
Together with its subsidiary San D’Or, EL AL serves over 50 international destinations in more than 30 countries. Codeshare and interline agreements further extend its global reach. The airline operates a fleet of 47 Boeing aircraft and has agreements to lease and purchase up to 12 Boeing 787s and 31 Boeing 737 MAX aircraft in the coming years.
Headquartered at Ben Gurion Airport, EL AL reflects Israel’s values of innovation and care, with 5,000 employees delivering its signature Israeli hospitality.
For the fourth year in a row, EL AL received the 2024–25 APEX Five Star Global Airline Award for inflight service, based on feedback from over one million flights. In 2024, EL AL flew 6.6 million passengers. Its frequent flyer program, Matmid, has over 3.2 million members
ABOUT APG
With over 30 years’ experience in airline distribution and over 100 offices globally, APG is the world’s largest and most successful airline representation network, partnering with over 200 valued airline clients. APG offers a holistic approach to airline distribution, offering not only airline representation but also interline e-ticketing solutions, fare filing and settlement support services, all aimed at maximising an airline’s revenue potential. APG is always at the forefront of distribution development and our latest APG NDC Platform will assist airlines unlock the benefits of NDC distribution.
Our new APG Cargo services are also gaining worldwide interest from airlines including our APG Cargo Interline solution (Cargo IET), cargo GSSA services and total cargo management solutions.
The APG Network is indeed, “The World’s Leading Network for Airline Services.”
Please visit our website www.apg-ga.com or follow us on LinkedIn and Facebook @APGNetwork
Media Contact: f.despreaux@apg-ga.com
