总销售和服务代理(GSSA）

Melinda Buxbaum

GSSA执行产品总监

总销售和服务代理(GSSA）

服务概要

我们提供包含销售、市场营销、预订及行政管理的全方位代理服务，覆盖线下与线上市场，为航空公司创造增量收入并提供可变成本的销售与营销支持。

产品概述

我们的职责是协助航空公司以与新产生收入直接挂钩的成本触达新市场中的新客户，针对有航线站点提供兼具专业性、成本效益及完整性的外包销售与运营解决方案‌。我们提供额外的人力和本土专业知识，助力航空公司将其客户服务体验拓展至新兴及未开发市场。

核心优势

提升品牌认知度并塑造积极的航司形象
从新市场各细分领域获取客流量
确保收益与收益率的双重最大化

服务内容

本产品致力于降低成本、优化客户体验并实现营收的快速增长，在各市场均设有专属对接团队。APG GSSA服务包含但不限于：

现场销售与市场营销
预订与出票服务
本地旅行社技术支持热线
团队业务专项支持
旅客呼叫中心协助
产品培训与品牌建设
展会参展支持
广告投放与新闻发布
行业及消费者电子简报
本地化定价体系咨询
市场情报报告
完整TSR报告及月度对账
运价与产品信息分发
商业协议谈判支持
属地税务合规服务

Regional VPs

Melinda Buxbaum

Executive Product Director

General Sales & Services Agent - Passenger

Melinda brings to APG over 25 years of expertise in the airline industry, including extensive experience with leading European and Chinese carriers. For more than a decade, she has led the GSSA product at APG, achieving remarkable growth in both our portfolio of client airlines and revenue delivered. Renowned for her attention to detail and exceptional client relationship management, Melinda has played a key role in delivering outstanding results for APG's airline partners. Her strategic leadership and industry acumen have been pivotal in solidifying APG’s reputation as a global leader in airline GSSA services .General Sales & Services Agent - Passenger The cornerstone of our World Program since 1991, our GSSA product offers world standard commercial representation and management services – globally, by region, or for an individual country. Our GSSA services also go “hand in glove” with our other APG products which provide access to the relevant area settlement system (ARC or BSP) or distribution via our APG Airlines product to facilitate ticketing in smaller markets, all to achieve maximum revenue resultsLearn more about GSSA

Melinda Buxbaum

GSSA执行产品总监

Melinda拥有超过25年的航空业专长，其中包括与领先的欧洲和中国航空公司广泛的合作经验。在过去的十多年里，她在APG领导GSSA产品，实现了我们客户航空公司组合和所创造收入的显著增长。Melinda因注重细节和卓越的客户关系管理而闻名，她在为APG的航空合作伙伴提供卓越的成果方面发挥了关键作用。她的战略领导能力和行业敏锐度对巩固APG作为全球航空GSSA服务领导者的声誉至关重要。